Isabella Madrid

*1999 CO, based in Pereira (Colombia )

Exhibited works:

Self-Portrait with Horse, 2024

Self-Portrait with Faja as Myself During My First Communion, 2024 

Self-Portrait as a Botero Muse, 2024 

Self-Portrait Smiling, 2024 


from the series “Buena, Bonita, y Barata”


“In my work, I address identity, an identity that has been formed by many influences: an obsession with social media, growing up in a country plagued by violence and obsessed with external beauty and traditional values, pop culture, and by being a woman.

As a Colombian woman, I grew up with very specific expectations of the kind of woman I should be: sexy, joyful, warm and serviceable, maternal but in a hot way, strong but submissive, to a god, a man, or both. In this project, I reverse the codes that have been forced onto me, and immerse myself in the different symbols of how Colombian women exist and have been represented through self-portraits.

I am inspired by the women who have come before me, women that have used their minds, bodies, and souls to leave a mark on the world through their art.”

    Exhibition

    GEN Z: SHAPING A NEW GAZE

    Duration: May 9–August 30, 2026

    Gen Z, one generation, countless perspectives: the exhibition presents works by over 40 photographers from 25 countries born between the 1990s and 2010. Their works reflect experiences shaped by digital worlds, social change and global crises. Across four thematic sections, the exhibition offers insights into the realities, concerns and aspirations of young people. Themes such as identity, belonging, the body and gender are explored creatively, questioned and reimagined through new forms of self-understanding.

      The exhibition “Gen Z: Shaping a New Gaze” was organised and produced by Photo Elysée and is supported by the Department of Cultural Affairs City of Frankfurt am Main, Swiss Art Council Pro Helvetia, and Caparol.

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